Editorial Recommendations are written like product review articles by a list of hand selected third-party publishers inside the Onsite Associates Program. They show up on the first page of search results when your product's keywords are searched on Amazon.
They are distinct from organic and pay-per-click sponsored listings. Your product gets a prominent spot on the search results page and it supercharges your brand’s legitimacy and perceived value.
As Amazon continues to invest in these placements, having your products featured is becoming more important in order to maintain share of voice on key search terms. Read here to find out more.
Using Editorial Recommendations is a great way to boost a product that already consistently sells well and previous customers have rated highly. You can drive additional traffic and sales to your Amazon listings without spending money on pay-per-click ads. Your advertising cost of sale (ACoS) will be a fixed and predictable amount every month with the additional revenue driven by Editorial Recommendations. Here are the requirements to be eligible.
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